1、<p><b>　　外文翻譯</b></p><p><b>　　原文</b></p><p>　　luxury car market in india</p><p>　　Material Source: http://ssrn.com Author:Srinivas Acharya;Ribhu Mahaj

2、an</p><p>　　Luxury Car Market in India</p><p>　　Luxury is all set for an unprecedented flourish here as the Indian consumer has overcome the guilt pangs associated for ages with indulgence. The

3、 size of the luxury market in India is estimated at around $ 3.5 billion, and what’s best, given the right momentum, it could easily leapfrog to $ 30 billion by 2015. Indians are lapping up luxury assets, services and go

4、ods with voracious appetite. Indians splurge $ 2.9 billion on luxury assets (essentially private jets and luxury homes, cars, yachts an</p><p>　　There are a number of challenges; too, for the luxury business

5、 and this include paucity of trained manpower, regulatory issues and high taxation, the survey pointed out. The import duty on premium cars, for example, stood at 205% while wines & spirits invite 185% customs levy.

6、Since the luxury market is not organized, the organizations concerned are not working together on industry issues. As a result growth remains below potential and regulatory issues are not being pursued vigorously. As com

7、pa</p><p>　　Like anywhere else in the world, cars are the most visible symbol of a country’s high spending customers. The luxury car market in India has tripled in the past five years. Last year, luxury spor

8、ts car maker Porsche made its Indian debut with the iconic 911 Carrera turbo, the Boxter and its highly rated Cayenne SUV. Within a week of a launch, Porsche dealers claim to have taken 19 orders in Delhi and 12 in Mumba

9、i, mostly for the Cayenne SUV. Super luxury cars like Bentley’s Arnage R and its spor</p><p>　　millions of Indians. Sure, there are abysmal and shameful levels of poverty and India is still very much a Third

10、 world country in many respects. Yet, at the same time, country’s economic growth in the last decade, along with China's has been the envy of the world. Its per capita income has grown at an incredible rate of 70% du

11、ring this period. The opening up of the Indian economy and parallel boom in the IT and service sectors have created an entire generation of wealthy Indians who are distinct</p><p>　　The various reasons for t

12、he growth of the luxury car market in India are:</p><p>　　?The economy is rising in the country that has given the people more disposable income, which they are spending in buying luxury cars.</p><

13、;p>　　?With the IT boom in the country many youngsters are earning high pay packages, which enable them to buy luxury cars. And this have further given boost to the market of luxury car in India.</p><p>　　

14、?The government have formulated many polices such as the relaxation of equity regulations and the reduction of import tariffs pertaining to the automobile industry. These have helped to reduce the prices of the luxury ca

15、rs, which in turn have led to the growth of the luxury car market in India.</p><p>　　?The automobile manufacturers and the financial institutions have launched various loan schemes. This has made it very eas

16、y for the people to buy luxury cars and this has boosted the luxury car market in India.</p><p>　　There are enough people in India who can afford these high-sticker cars. The National Council of Applied Econ

17、omic Research (NCAER) says that by 2010 India will have an astonishing 140,000 households that earn over Rs. 1 crore (Rs 10 million) a year. That's up from 53,000 such household in 2005 & just 20,000 households i

18、n 2001-02. So clearly, the list of prospective buyers for super luxury cars is growing. Further, a Keystone India report, The World's Top Auto Markets by 2030, projects that over </p><p><b>　　譯文<

19、;/b></p><p><b>　　印度的奢華車(chē)市場(chǎng)</b></p><p>　　資料來(lái)源:http://ssrn.com 作者：Srinivas Acharya;Ribhu Mahajan</p><p>　　奢侈品對(duì)印度人來(lái)說(shuō)是已經(jīng)是被克服很久的痛苦之后的對(duì)奢華消費(fèi)的一種享受。在印度奢侈品市場(chǎng)的尺度估計(jì)已達(dá)到35億美元，更

20、為甚者，在正常動(dòng)力的推動(dòng)下，在2015年能輕而易舉的達(dá)到300億美元也是很正常的。印第安人有著研磨了豪華的資產(chǎn),商品和服務(wù)與貪婪的胃口。印第安人能揮霍29美元億在豪華奢侈品資產(chǎn)(基本上是私人打印機(jī)和豪華房屋、汽車(chē)、游艇、藝術(shù)),又會(huì)花另外的$ 953在萬(wàn)豪華服務(wù)還能僅僅買(mǎi)奢侈品貨物就能達(dá)到3.77億美元的。</p><p>　　對(duì)印度人來(lái)說(shuō)，能擁有享受被稱(chēng)為是私人飛機(jī),藝術(shù)、游艇、豪華房屋,高端的汽車(chē)、水療中心、

21、美食、旅游、度假、珠寶、最先進(jìn)的電子、葡萄酒和精神,服裝或個(gè)人護(hù)理產(chǎn)品如香水是每個(gè)有信心的印度人都想得到的?！拔乙呀?jīng)到達(dá),我想要的時(shí)候,”是復(fù)興的印度的奶油層的感覺(jué)。典型的奢侈品品牌消費(fèi)是在25-38年齡,通常是一個(gè)實(shí)業(yè)家。印度消費(fèi)者想要得到最好的是在別人那里靠金錢(qián)的價(jià)值通過(guò)艱苦談判,并期待的重視和尊重。除了實(shí)業(yè)家,還包括專(zhuān)業(yè)人員,個(gè)體經(jīng)營(yíng)者和精尖武器工作領(lǐng)導(dǎo)機(jī)構(gòu)。以奢侈品消費(fèi)的人,是遍布這個(gè)國(guó)家,無(wú)論是亞庫(kù)馬瑞在南方,Jalandha

22、r和勒克瑙在北方,Surat和普那在西部、Asansol在東部。孟買(mǎi)和班加羅爾,德里前三方面的城市盧比的百萬(wàn)富翁。但其中也有很多挑戰(zhàn),也為豪華商務(wù)、包括缺少訓(xùn)練有素的人力、法律法規(guī)和高稅收、調(diào)查方向。例如汽車(chē)保費(fèi)進(jìn)口稅,是站在205%葡萄酒和185%邀請(qǐng)海關(guān)征收的層面上的。因?yàn)樯莩奁肥袌?chǎng)是沒(méi)有組織過(guò)的，所以有關(guān)在工業(yè)上還是存在組織方面的問(wèn)題。因此增長(zhǎng)仍然低于潛在的、監(jiān)管問(wèn)題而這些并沒(méi)有被進(jìn)一步開(kāi)展研究開(kāi)來(lái)。與美國(guó)、日本、德國(guó)和均勻中國(guó)的

23、奢侈品市場(chǎng)相比,印度的規(guī)模雖小但奢</p><p>　　與世界上的其他地方一樣,汽車(chē)是最顯眼的象征著國(guó)家的奢侈品。印度市場(chǎng)豪華車(chē)在過(guò)去的5已經(jīng)翻了兩番。在過(guò)去一年里,豪華跑車(chē)“保時(shí)捷”使其印度首演Carrera渦輪,標(biāo)志性的911 Boxter及其高等級(jí)的辣椒SUV。在一周的展銷(xiāo)會(huì)上,保時(shí)捷公司經(jīng)銷(xiāo)商聲稱(chēng)了在德里的19訂單和在孟買(mǎi)的12訂單,主要是由于辣椒SUV。超級(jí)豪華轎車(chē)包括巴特利Arnage R和它的運(yùn)動(dòng)版

24、在當(dāng)?shù)鼐陀小r(jià)格保持在Rs 1.9 crore和Rs 4 crore之間。到下一年，在印度，法拉利愛(ài)好者將能夠買(mǎi)到深紫色的法拉利跑車(chē),范圍包括寶馬豪華模型、奧迪和跑車(chē)制造商瑪薩拉蒂這些奢華車(chē)。這標(biāo)記著數(shù)以百萬(wàn)計(jì)的印度人經(jīng)濟(jì)上的自由化，當(dāng)然,在其他方面糟糕的、丟臉的貧困水平的印度仍舊是一個(gè)讓人十分不安第三世界國(guó)家。然而,與此同時(shí),國(guó)家經(jīng)濟(jì)過(guò)去十年中一直保持增長(zhǎng)優(yōu)勢(shì)，緊隨著在世界上一直有高增長(zhǎng)的中國(guó)。美國(guó)的人均收入達(dá)到了70%的令人難以置信

25、的速度期間這個(gè)時(shí)期。印度的經(jīng)濟(jì)的開(kāi)放和繁榮表現(xiàn)在IT和服務(wù)業(yè)上，這些產(chǎn)業(yè)創(chuàng)造了整整一代的富有的印度人是截然不同的印度的傳統(tǒng)商業(yè)的家庭。</p><p>　　印度市場(chǎng)奢侈品豪華車(chē)在過(guò)去的幾年已經(jīng)取得了相當(dāng)數(shù)量的增長(zhǎng),增長(zhǎng)速度為每年25%。一輛豪華汽車(chē)是一種豪華風(fēng)格的汽車(chē)旨在給予滿(mǎn)足它的主人和安慰。豪華汽車(chē)和優(yōu)質(zhì)汽車(chē)是很貴的,而且他們是購(gòu)買(mǎi)他們的設(shè)計(jì),創(chuàng)新和技術(shù)。一般有一輛豪華車(chē)的承載能力5乘客。豪華轎車(chē)在印度市場(chǎng)上

26、非常昂貴,價(jià)格標(biāo)簽以Rs開(kāi)始,只有20。因此,只有屬于高收入群體的人才能買(mǎi)得起豪華轎車(chē),但在印度奢侈品汽車(chē)的市場(chǎng)上這樣的人還是存在不少的。</p><p>　　在印度對(duì)于以上增長(zhǎng)的豪華轎車(chē)市場(chǎng)上是各種原因的，主要包括:</p><p>　　1. 經(jīng)濟(jì)的國(guó)家發(fā)展給了人們更多的自由使用特權(quán)，他們的收入增長(zhǎng)促使能平衡買(mǎi)豪華的車(chē)子的支出。</p><p>　　2. 印度IT

27、業(yè)的發(fā)展繁榮,在國(guó)家里的很多年輕人都獲得高薪包裹,而他們對(duì)奢華車(chē)的欲望比一般人高，能使他們稱(chēng)為購(gòu)買(mǎi)豪華的車(chē)主。這樣進(jìn)一步推動(dòng)了奢華汽車(chē)在印度的銷(xiāo)售。</p><p>　　3. 政府制定例如放松資產(chǎn)等的許多政策，法規(guī)和降低汽車(chē)行業(yè)進(jìn)口關(guān)稅，促使進(jìn)口汽車(chē)的成本降低。在印度，這些都有助于降低各種奢侈品汽車(chē)的價(jià)格,從而促使奢侈品轎車(chē)市場(chǎng)上的銷(xiāo)售，促進(jìn)奢侈品汽車(chē)的貿(mào)易發(fā)展。</p><p>　　4.

28、 汽車(chē)制造商和金融機(jī)構(gòu)發(fā)起了多方面的貸款方案。這非常方便人們購(gòu)買(mǎi)豪華轎車(chē)，在印度市場(chǎng)上，奢侈品汽車(chē)的消費(fèi)具有一定的增長(zhǎng)促進(jìn)作用。</p><p>　　在印度有足夠的人能買(mǎi)得起這些high-sticker汽車(chē)。全國(guó)委員會(huì)研究應(yīng)用經(jīng)濟(jì)學(xué)(NCAER)說(shuō),截至2010年印度會(huì)有驚人的年收入超過(guò)14萬(wàn)的家庭所Rs。1 crore(Rs 10英鎊嗎萬(wàn))一年。那是在2005年從等家用53,000,到2萬(wàn)家庭的細(xì)節(jié)。所以很明顯

29、,買(mǎi)家的名單為超級(jí)奢侈品汽車(chē)還在不斷增加。此外,印度的一個(gè)重點(diǎn)報(bào)告中,世界上最大的汽車(chē)市場(chǎng)到2030年,項(xiàng)目在未來(lái)的23年,新興市場(chǎng)將占69%的驚人行業(yè)的銷(xiāo)售收入和87%的車(chē)輛注冊(cè)。中國(guó)和印度將是專(zhuān)業(yè)球員,到2030年將由5.3到37%。雖然中國(guó)在2017年將成為世界上最大的汽車(chē)市場(chǎng),印度,由于其起步晚,抓住預(yù)計(jì)將增長(zhǎng)較快,在10年內(nèi)的銷(xiāo)售額超越日本成為第三位。到2030年,印度的汽車(chē)市場(chǎng)有望類(lèi)似于美國(guó)的大小。當(dāng)輛奔馳轎車(chē),印度希望出售