1、天津大學(xué)碩士學(xué)位論文顧客價(jià)值論的研究姓名：聶淼申請學(xué)位級別：碩士專業(yè)：管理科學(xué)與工程指導(dǎo)教師：查京民20021201AbstractNOW，thekeyfactorimpacttomarketthatiSdrivenbycustomerperceivethroughcommunicatingwithsupplier，insteadofproductorserviceprovidedbysupplierThequalitystandard

2、thatmeasureproductandservicehasshiftfrominternalqualitvassuretooutercustomervalueCustomersatisfactionhasbecomecompanymainSuccessfactorThevalueidentifiedbycustomeriSthepreferanddislikethatbasedonbalanceanddecisionmadebycu

3、stomerbetweenproductandserviceprovidedbysupplierwhichiSkeyissueforcustomerThesatisfactionsofcustomeratdifferentlevelcomefrolnresultoftheinteractionbetweencustomerserviceandcustomersarisfactionSuppliercanmeettherequiremen

4、tfromcustomerthroughfindingthevalueidentifiedbycustomer；th6ret’01etheycanraisethemanagementofsupplierItISlong。lastpr(uectforenterpl’Isetoseekandthecorecompetence011supplierbecausethestrongorweakIthecompetenceofoneenterpr

5、iseiSbasedononefactwhetherifcanbuiltupitscorecompetenceornotThetargetofevaluatingthevalueofcustomerlstoseektherealcustomer’svalue，whichcanhelpcompanyfindonemethodtobuildupthemselvescorecompetenceThemainpointofarticleiSto

6、seekthesupply’Scorecompetencethroughanalyzingtherootofcustomer’SvalHeandjtsmethod，thestudyaboutcustomersarisfactionandtheinteractionbetweencustomervalueandcustomersarisfactionKeywords：Customervalue，Customersatisfactionde