1、第2頁共6262頁社會渠道經理工作指導手冊目錄手冊說明手冊說明......................................................................................................................................................................51社會渠道認知社會渠道認知.........

2、.................................................................................................................................................61.1“三直”網點的定義61.2社會渠道“三直”的使用范圍61.3代理網點的分類及特征6二、潮州聯(lián)通社會渠道二、潮州聯(lián)通社會渠道“三直三直”網點政策

3、解讀網點政策解讀......................................................................................................72.1“三直”網點準入條件72.2“三直”網點的傭金政策72.2.1預付費渠道補貼：.................................................................72

4、.2.2后付費業(yè)務傭金標準...............................................................82.3網點裝修標準82.3.1業(yè)務開通分級規(guī)劃................................................................82.3.2“三直”網點裝修標準........................................

5、....................82.4網點準入流程92.5網點暫停與恢復流程92.6“三直”退出流程102.7“三直”網點領卡流程102.8“三直”網點領機流程112.9“三直”網點酬金結算流程11三、渠道經理崗位入門三、渠道經理崗位入門................................................................................................

6、............................................12123.1社會渠道經理崗位職責123.2渠道經理行為規(guī)范143.2.1渠道經理儀容儀表................................................................143.2.2渠道經理公文包規(guī)范...................................................

7、...........143.3渠道經理“三九”工作法153.3.1渠道經理三大工作習慣............................................................153.3.2渠道經理九大注意................................................................15四、渠道經理日常工作四、渠道經理日常工作...............

8、.............................................................................................................................16164.1網點覆蓋164.1.1市場調研與網點選擇..............................................................164.1.

9、2渠道經理網點拓展流程及應對話術..................................................174.2網點走訪管理204.2.1渠道經理網點走訪規(guī)范...........................................................20第4頁共6262頁6.1.4渠道反饋問題處理表..........................................

10、...................496.1.5網點投訴登記表.................................................................496.2渠道經理網點走訪類表單506.2.1走訪計劃擬定表.................................................................506.2.2社會渠道已簽約網點巡檢表........

11、................................................516.2.3非簽約渠道網點日常走訪記錄表....................................................526.2.4競爭對手渠道網點日常走訪表......................................................536.3渠道營銷類表單536.3.1公司促銷活動

12、反饋表..............................................................536.3.2渠道自辦促銷活動總結反饋表......................................................546.3.3促銷物品出庫單..................................................................5

13、56.4常規(guī)工作管理類表單566.4.1月工作計劃擬定表...............................................................566.4.2周工作計劃擬定表...............................................................566.4.3月工作管理.......................................

14、..............................576.4.4渠道培訓記錄表..................................................................586.4.5渠道經理早會記錄表..............................................................586.5其它596.5.1特殊情況審批表...........