1、第六屆“挑戰(zhàn)杯”遼寧省大學(xué)生創(chuàng)業(yè)計(jì)劃大賽沈陽理工大學(xué)0目錄1執(zhí)行總結(jié)................................................51.1公司.......................................................51.2市場.......................................................52.項(xiàng)目背景.........

2、.......................................62.1產(chǎn)業(yè)背景...................................................62.2產(chǎn)品概述...................................................62.3產(chǎn)品優(yōu)勢...................................................62.4

3、應(yīng)用前景...................................................63.市場調(diào)查與分析..........................................63.1市場特征.........................................................................................................

4、.73.2市場細(xì)分.........................................................................................................73.3銷售渠道分析................................................................................................

5、.73.4競爭分析......................................................83.4.1競爭產(chǎn)品和競爭對(duì)手..................................................................................93.4.2主要競爭對(duì)手分析..............................................

6、........................................93.4.3競爭影響力分析.........................................................................................93.5市場容量......................................................93.5.1市場容量......

7、...........................................93.5.2趨勢分析與預(yù)測..........................................93.6政策方針的影響............................................................................................104.公司戰(zhàn)略...........

8、....................................114.1公司概述....................................................114.2公司使命....................................................114.3公司宗旨....................................................1

9、14.4總體戰(zhàn)略....................................................114.5公司發(fā)展戰(zhàn)略................................................115.營銷策略...............................................12第六屆“挑戰(zhàn)杯”遼寧省大學(xué)生創(chuàng)業(yè)計(jì)劃大賽沈陽理工大學(xué)27.4.5盈虧平衡分析......

10、......................................187.4.6投資回報(bào)................................................198.財(cái)務(wù)分析...............................................208.1會(huì)計(jì)報(bào)表及附表..............................................208.11主要財(cái)務(wù)

11、假設(shè)...........................................208.1.2收益表..................................................208.1.3現(xiàn)金流量表..............................................208.1.4資產(chǎn)負(fù)債表.............................................

12、.228.2會(huì)計(jì)報(bào)表分析................................................248.2.1比率及趨勢分析..........................................248.2.2風(fēng)險(xiǎn)假定與分析..........................................249.管理體系........................................

13、.......259.1公司性質(zhì)：有限責(zé)任公司............................................................................259.2組織結(jié)構(gòu)：....................................................................................................259.3部門職責(zé)：.

14、....................................................................................................259.4創(chuàng)新機(jī)制........................................................................................................2610.風(fēng)險(xiǎn)

15、分析..............................................2610.1外部風(fēng)險(xiǎn)......................................................................................................2610.2內(nèi)部風(fēng)險(xiǎn)..................................................

16、....................................................2710.3解決方案......................................................................................................2711.風(fēng)險(xiǎn)資本的退出.......................................2711.

17、1撤出方式.................................................2711.2撤出時(shí)間.................................................28附錄一：.................................................291團(tuán)隊(duì)介紹.............................................

18、...............................................................292市場容量估算....................................................................................................293市場調(diào)查和定性分析....................................