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1、商機的挖掘是創(chuàng)業(yè)過程中的重要組成部分。在開放的經濟體中,許多人發(fā)現(xiàn)創(chuàng)業(yè)機會,但不是所有的人都會采取下一步行動,真正做到利用商機進行創(chuàng)業(yè)。本論文簡略研究了自主創(chuàng)業(yè)的歷程,以嘗試著分析,在自主創(chuàng)業(yè)過程中,發(fā)現(xiàn)商機后是否利用己發(fā)現(xiàn)的機會,其中影響人們決定的五個非個人心理層面的因素。本論文是對這一話題的一個探索性研究,并得出我們最終的結論。綜合本文研究,我們得出以下結論:(1)低成本投入會增加自主創(chuàng)業(yè)的成功率;(2)老人自助創(chuàng)業(yè)者概率較低,不太
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